Do You Want Accurate Color or Pleasing Color?

In my past life as a Kinko’s marketing executive, I got an up-close look at the evolution of color printer/copier technology. In the late 1980s, I compared Xerox and Canon copiers to Kodak and Fuji film. The American companies, I believed, put more emphasis on color fidelity, while the Japanese companies strove to produce pleasing colors. Thus,…

Make Every Hour Magic Hour

I concede that the beautiful light in the minutes around sunrise and sunset makes the kind of photos that generate oohs and ahhs from viewers, but what about the other 23.5 hours of the day? I believe that when you can’t be with the light you love, you must learn how to love the light…

3 Ways to Deal with Backlight

I see a lot of accidental silhouettes on Facebook. In another post, I write about the importance of taking 5-10 seconds to really SEE your background before you take a picture. Whether shooting with your phone or a fancy dslr, a brightly lit background is going to confuse your camera sensor, the best of which…